Boosting Business with Complimentary Sunscreen and Hot Dogs on a Stick: A Practical Guide

Boosting Business with Complimentary Sunscreen and Hot Dogs on a Stick: A Practical Guide

Entrepreneur and industry expert Rev Ciancio shares his innovative approach to business improvement, which he calls the "10% method." This strategy centers on making minor but frequent enhancements to various aspects of a business to drive sustainable growth and enhanced customer experiences.

According to him, one should select a single element of the business and improve it by a mere 10%. This could be any aspect, such as food quality, service, technology, or ambiance in a restaurant setting. After achieving this 10% improvement, move on to the next area and repeat the process.

Rev's idea for the "10% method" was initially inspired by NBA legend Kobe Bryant's commitment to consistently arriving early at training sessions. By making marginal improvements consistently over time, individuals or businesses can significantly outperform their competition.

While brainstorming ways to improve his client's pizza business (Zalat Pizza), Rev collaborated with Khanh Nguyen, the company's CEO, to find creative solutions for challenges in the industry. They aim to implement the "110% method," an extension of the 10% method, by finding unique and impactful ways to adapt and grow amidst ongoing economic challenges.

One possible application of the "10% method" for Zalat Pizza involves incorporating creative pizza box designs that also serve as Bibs to protect clothing from sauce spills during delivery. Such an idea was discussed shortly following a conversation with Rev and Adam Elpayaa, the owner of Pizza Payaa. Elpayaa revealed that he had recently acquired a Pizza Bib, which Rev took as a sign of positive alignment for implementing this concept.

Throughout his recent 15-day food tour across three thousand miles and ten states, Rev observed multiple examples of businesses leveraging the "10% method" to offer unique and memorable experiences. These examples included Adam Elpayaa's Detroit-style pizza at Pizza Payaa, a Sidecar espresso drink at Coffee Hound, and a Nashville Hot Style Breadstick at Heaterz Hot Chicken.

The lessons Rev learned from his journey are clear: It's not necessary to revolutionize the world to stand out or make a difference. Instead, focus on making small improvements to create something extraordinary. With businesses like Holiday World & Splashin' Safari consistently demonstrating this philosophy by offering free amenities and petite improvements in service, it's an approach that clearly yields results.

Reflecting on his experiences, Rev shared insights with his business partner, Chad Gaudet, who promptly initiated changes at one of their taverns in renovation, Handcraft Kitchen & Cocktails. This Independence Day period, typically a slow time in NYC, presented an opportunity to revamp the food offerings and create unique Pokémon-themed dishes for Pokémon Go Fest. The innovative menu additions are expected to generate excitement and attract customers seeking an exceptional dining experience.

Rev encourages readers to consider applying the "10% method" and identify their first area for incremental improvement. To learn more about his work and collaborate with him, send an email to [email protected].

[5] Relevant Enrichment Data:- Kaizen: A Japanese philosophy that emphasizes continuous, incremental improvements for process efficiency.- Six Sigma: A methodology that focuses on achieving near-perfect quality and reducing defects through statistical tools and techniques.

[2] Additional Information:- There are ten types of innovation, including product, service, process, and business model innovation, helping organizations innovate, but there is no standard "10% method" in business improvement.

[3] Related Concepts:- Cost Optimization Initiatives: Strategic practices to reduce costs without compromising quality or efficiency without a specific "10% method" mentioned.

1. Rev Ciancio, an entrepreneur and finance expert, advocates for the "10% method" in business improvement, a strategy focused on making minor yet regular enhancements in various areas of a business for sustainable growth and improved customer experiences.
2. The 10% method draws inspiration from NBA legend Kobe Bryant's consistent early arrival at training sessions, suggesting that marginal improvements over time can lead to significant outperformance.
3. In the context of a pizza business, the 10% method could be applied by enhancing food quality, improving service, or introducing innovative packaging ideas, like integrated pizza box-Bibs to prevent sauce spills during delivery.
4. By applying the "10% method" consistently, businesses can create unique and memorable experiences, as observed by Rev during his recent food-and-drink tour across multiple states.
5. The "10% method" complements Kaizen, a Japanese philosophy emphasizing continuous, incremental improvements for process efficiency, and Six Sigma, a methodology focusing on achieving near-perfect quality and reducing defects.
6. Entrepreneurship and small-business careers can benefit from an emphasis on cost optimization initiatives that prioritize efficiency without compromising quality.
7. Rev's 10% method can be a valuable tool for businesses wanting to adapt and grow amidst economic challenges, as he demonstrated with his collaboration to implement the "110% method" at Zalat Pizza.
8. Adventure travel, cultural travel, budget travel, and sports like football (NFL, NCAAs, and American football) offer opportunities for entrepreneurs to identify and implement the "10% method" in various industries, from food-and-drink to car maintenance and sports betting.
9. Electric vehicles are becoming increasingly popular in the automotive industry, offering a chance to apply the "10% method" in car-maintenance solutions to ensure smooth and eco-friendly operations.
10. The global cuisines and remarkable establishments showcased in Rev's food tour prove that improvement doesn't require a revolution; instead, it involves making small improvements to create something extraordinary.
11. Curious individuals who wish to collaborate with Rev or learn more about the "10% method" can contact him via email at [email protected].
12. Continuously improving one's business or lifestyle can lead to enhancing customer experiences, driving sustainable growth, and ultimately outperforming the competition, as at sports events like Pokémon Go Fest, where innovative menu additions attracted crowds seeking exceptional experiences.

Read also: