Business executive Vargab Bakshi appointed as Chief Growth Officer at e-commerce platform GoKwik
GoKwik Appoints Vargab Bakshi as Chief Growth Officer
In a significant move for the e-commerce sector, GoKwik, a leading e-commerce enablement startup, has appointed Vargab Bakshi as its Chief Growth Officer. Bakshi will be spearheading GoKwik’s global expansion, overseeing strategic functions across marketing, partnerships, product-led growth, and go-to-market strategies.
Based on his extensive experience in e-commerce and internet-first businesses, Bakshi is well-equipped to lead GoKwik’s growth. He previously served as a founding member of Shopify’s India team, where he shaped the go-to-market strategy for India and emerging markets, and established the APAC partner ecosystem. After Shopify, Bakshi took on the role of Vice President and Country Head for India at Wix, managing marketing, enterprise sales, partnerships, product localization, and expanding Wix’s adoption among digital agencies and non-technical users.
One of Bakshi’s most notable projects is the creation of GrowKwik, GoKwik’s D2C-first, content-led education platform. This platform has garnered over 500,000 followers across Instagram and YouTube and serves as a high-impact learning channel for e-commerce entrepreneurs.
GoKwik is a growth-tech company focused on e-commerce enablement, supporting over 12,000 brands, including apps on Shopify and other major e-commerce platforms. This appointment is part of GoKwik’s strategy to become a global leader in e-commerce enablement.
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Sources:
[1] GoKwik Press Release, Jul 29, 2025. [2] Vargab Bakshi LinkedIn Profile, accessed Jul 29, 2025. [3] Wix India Press Release, Jul 29, 2025. [4] Shopify India Press Release, Jul 29, 2025. [5] GoKwik Website, accessed Jul 29, 2025.
- Vargab Bakshi, the newly appointed Chief Growth Officer at GoKwik, brings his diverse background in marketing, partnerships, and product-led growth to this e-commerce enablement startup.
- As part of GoKwik's expansion, the company is planning to boost its advertising efforts, leveraging Bakshi's expertise in creating effective marketing strategies.
- This strategic move by GoKwik, under the leadership of Bakshi, aims to strengthen its position in the finance sector by offering innovative solutions for businesses and e-commerce entrepreneurs, backed by its vast partner ecosystem and content-driven education platform.
