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Businessman Wilson Launches New Retail Venture at Mall of America
Check Out Wilson's Fresh, New Store at the Mall of America
- The Mall of America, located in Bloomington, Minnesota, is now home to Wilson Sporting Goods Co's latest brick-and-mortar location. This swanky store, sprawling across 2,600 square feet, marks Wilson's eighth physical store in the U.S. and its first in the Midwest region.*
With stores already in five major cities, Wilson Sporting Goods chose the bustling Mall of America as their first stop in the Midwest, strengthening their presence on the East and West coasts.
*You’ll find the full spectrum of sporting goods and athletic-inspired apparel and footwear for a variety of sports such as basketball, baseball, tennis, football, and more. The shop offers technical sportswear for other activities too. *
What sets this store apart? Apart from top-tier racket stringing services, customers have access to an "Equipment Room," where they can lease select products to test drive before buying. From tennis rackets to pickleball rackets and padel rackets, it'll cost you between $5 to $10 per day to try your hand at them. If you decide to buy, the daily rental fee is waived.
Wilson's president and general manager, soft goods and retail, Gordon Devin, expressed excitement about this new venture, saying, "We're stoked about Wilson's expansion into such a well-known location like the Mall of America... Wilson is proud to bring a vibrant retail space to the Twin Cities."
Exploring this store, you'll come across a vast assortment of products, including the official basketballs of the NBA and WNBA, leading tennis rackets like the Pro Staff and Shift, and the latest additions to Wilson's technical sportswear collection for both men and women.
Curious about Minnesota's home team, the Timberwolves? Drop by the store to check out Wilson's latest 'City Edition' basketballs, designed specifically for them.
With Amer Sports under its wing, consisting of brands like Arc'teryx, Salomon, Atomic, and Peak Performance, Wilson's progressive approach to sports and retail is bound to captivate local sports enthusiasts.
- Wilson's entry into the Midwest market extends their presence in the sports industry, with an eighth physical store now located at the Mall of America in Bloomington, Minnesota.
- The store, spanning 2,600 square feet, houses a variety of sports equipment and athletic-inspired apparel for different sports like basketball, tennis, football, and more, including technical sportswear for other activities.
- Innovation is a key focus at Wilson's new store, with customers offered access to an "Equipment Room" for the playtest of select products, such as tennis, pickleball, and padel rackets, at a daily rental fee of between $5 to $10.4.encouragement for this new venture came from Wilson's president and general manager, soft goods and retail, Gordon Devin, who stated that they are excited about the expansion into the Mall of America and are proud to bring a vibrant retail space to the Twin Cities.
- The store showcases a wide array of products, including the official basketballs of the NBA and WNBA, leading tennis rackets like the Pro Staff and Shift, and the latest additions to Wilson's technical sportswear collection for both men and women.
- For basketball enthusiasts in Minnesota, especially fans of the Timberwolves, the store offers the chance to check out Wilson's latest 'City Edition' basketballs, designed exclusively for the team.
- Wilson, under the ownership of Amer Sports, comprising brands such as Arc'teryx, Salomon, Atomic, and Peak Performance, employs a progressive approach to sports and retail, aiming to appeal to local sports enthusiasts.
- The retail store's addition to the Mall of America introduces a new shopping experience for Bloomington residents wanting to explore the latest offerings in the sports, finance, business, and lifestyle industries, extending to retail and shopping opportunities.
- The sports industry as a whole may witness an incredibly positive impact as more brands like Wilson invest in brick-and-mortar stores, offering customers the chance to experience products in a hands-on manner before making their purchases,While creating opportunities for partnerships and growth across various industries like business, finance, retail, and lifestyle.
