Devika Bulchandani Promoted to Global CEO Position at Ogilvy
Devika Bulchandani Claims Top Spot at Ogilvy as New CEO
The storied advertising agency Ogilvy has announced a major shakeup at the top, with Devika Bulchandani stepping into the role of global CEO. Bulchandani, who was previously promoted to global president and CEO of North America this year, is taking the helm from Andy Main, who is stepping down but will remain on as a senior advisor until the end of the year.
Bulchandani now finds herself at the helm of a creative powerhouse with a massive footprint - the network spans 131 offices across 93 countries, encompassing advertising, public relations, experience, consulting, and health units. She'll also be an addition to WPP's executive committee.
Bulchandani's tenure at Ogilvy has already been marked by significant milestones. This includes driving culture-shifting campaigns like Fearless Girl, Morning After Island, and the CROWN Act with Dove.[3][4] Under her leadership, the agency has racked up numerous accolades, including being named Network of the Year at Cannes Lions, being heralded as the UK's top creative agency by WARC in 2024, and earning Ad Age’s Global Network of the Year in 2024.[3][4]
In her new role, Bulchandani will be tasked with steering the ship through stormy waters and ensuring that Ogilvy remains at the forefront of creativity, diversity, and strategic growth.[3] She'll also be responsible for managing the recent integration of Grey into the Ogilvy network, with Grey's global CEO now reporting directly to her. This move is expected to bolster financial reporting and strategic alignment.[5]
Bulchandani is a firm believer in the power of creativity to have a positive impact on society, and she's made social causes like gender equality and social justice top priorities for Ogilvy.[3][4] Time will tell if her ambitious goals for the agency can be realized. But one thing's for sure - Devika Bulchandani isn't afraid to shake things up and take calculated risks to keep Ogilvy at the forefront of the advertising world.
With her promotion to global CEO, Devika Bulchandani is poised to leverage her leadership skills in finance and business tonavigate Ogilvy's growth and expansion, propelling the agency towards successful careers in creative and strategic arenas. In her new role, Bulchandani will steer the agency's diverse global operations, ensuring continued strategic alignment and financial growth, with a focus on creativity, diversity, and social causes like gender equality.
