Expanding Outbound Services in Primorye by VTB Doubles Geographical Coverage
VTB Bank Expands Mobile Banking Services in Primorsky Krai
VTB Bank, Russia's second-largest bank by assets, has been actively expanding its mobile banking services in Primorsky Krai to better serve its customers in the region.
Since the beginning of the year, residents of Primorsky Krai have ordered over 13,500 bank cards using VTB's mobile managers. This rapid adoption of digital banking tools is a testament to the bank's commitment to providing convenient and accessible services.
To ensure efficient delivery of these services, a logistics hub was launched in Vladivostok to coordinate the work of VTB's mobile managers. This hub allows for daily card deliveries regardless of office network hours, making it easier for customers to access their bank cards.
Currently, VTB's mobile managers operate in 45 cities and villages in Primorsky Krai, with plans to double this coverage by the end of the year, reaching 90 settlements. This expansion will enable more residents to enjoy the benefits of digital banking.
The speed and efficiency of VTB's mobile banking services are impressive. Two-thirds of orders in Primorye are fulfilled within 24 hours by VTB's mobile managers. In Nakhodka, VTB's mobile managers deliver financial products daily, and in Ussuriysk, they do so six days a week. Delivery hours for VTB's mobile managers have been extended to accommodate clients' schedules.
Looking ahead, VTB plans to further enhance its mobile banking services in Primorsky Krai. By the end of the year, the bank aims to launch new features such as personalized financial management tools and AI-driven customer support within the mobile app. They also plan to increase collaborations with local businesses and government services to offer seamless payment and service options through the app.
VTB Bank is also focusing on enhancing digital literacy and mobile banking adoption through targeted marketing campaigns and local community engagement initiatives. They have launched a Telegram channel, PrimaMedia.Primorye, promising to deliver news faster than other sources. Users are encouraged to follow VTB Bank on Vkontakte for more updates.
In addition, VTB Bank aims to integrate more regional-specific content and offers, making the mobile app even more relevant for users in Primorsky Krai. They also plan to expand 5G mobile banking capabilities to provide faster and more reliable service.
By taking these steps, VTB Bank aims to position itself as a leader in digital banking within the region, driving convenience and broader financial inclusion through mobile technology. Igor Kuvykin, VTB's Head in Primorsky Krai, stated that they will extend delivery hours to accommodate clients' schedules, further demonstrating their commitment to customer service.
In alignment with its plans to position itself as a leader in digital banking, VTB Bank intends to expand its mobile banking services, aiming to reach 90 settlements in Primorsky Krai by the end of the year. This expansion will not only enable more residents to enjoy the benefits of digital banking but also foster partnerships with local businesses and government services.
To further enhance the user experience, VTB Bank aims to launch personalized financial management tools and AI-driven customer support within its mobile app, improving accessibility and efficiency for its customers. This commitment to innovation and service is a testament to VTB Bank's active role in the finance and business sectors.
