Mazda pushes forward: an array of SUV models and a revamped rotary-engined sports vehicle unveiled
Mazda Unveils New Rotary-Powered Sports Car: The RX-9
Mazda is set to enter the global automotive market with a bang, as they announce the production version of their Iconic SP show car from the 2023 Tokyo Motor Show. This new model, likely to be called the RX-9, is part of Mazda's ambitious product pipeline.
The Japanese carmaker, known for its small stature, aims to compete with emerging Chinese brands, and the new product pipeline is expected to play a significant role in this endeavor. The lineup includes the CX-20 SUV, a hybrid CX-5, several electric cars, and, most excitingly, a rotary-powered sports car.
The registration of the Iconic SP Concept with the Japan Patent Office earlier this year confirms its unique features, such as retractable pop-up headlights and twin-rotary EV power. The overall styling of the new sports car is expected to remain close to the Iconic SP concept, featuring its iconic Coke Bottle design and slimline window runner mounted side mirrors.
Ryuichi Umeshita, Mazda's Chief Technical Officer, revealed in an interview with US outlet MotorTrend that the new sports car will use the rotary engine as a generator to top up a battery that feeds electric motors, rather than driving the wheels directly. This innovative approach is expected to offer petrol-car practicality with electric-car grunt and performance.
The news about the new sports car was reported by Dom Tripolone, news editor. Mazda plans to introduce new car models regularly, with the new rotary-engine sports car officially scheduled to be unveiled in 2026.
Interestingly, the Iconic SP will not replace the MX-5 but will be a successor to the RX-7 and bolster Mazda's sports car range. The new sports car is strongly suggested to be named the RX-9, as Mazda has held the trademark for decades. It is unlikely to cannibalize MX-5 sales but instead complement it.
Mazda has also launched a new premium SUV line-up, ranging from CX-60 to CX-90, in the past two years. The Iconic SP is expected to be a successful addition to Mazda's sports car range, helping the brand compete in the global automotive market.
The new sports car from Mazda is intended to fend off competition from emerging Chinese brands, positioning Mazda as a formidable competitor in the global sports car market. The Iconic SP is shaping up to be an exciting addition to Mazda's lineup, and we can't wait to see it in action.