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Pioneering Innovations Sail the Ocean Waters through Motion Ventures

Global venture capital firm, Motion Ventures, secures a $100 million fund to back marine industry technologies and innovations on a global scale.

Pioneering Innovations Sail the Ocean Waters through Motion Ventures

Modernizing the world's maritime fleets ain't a breeze, but it's an opportunity ripe with potential for ingenuity! Commercial shipping needs a hefty investment to transform old boats into digital wonders and go green. Luckily, tech-driven startups see this transition as a golden ticket, including Motion Ventures' fresh $100 million fund. They aim to give a kickstart to many of these innovative enterprises.

The challenge's size is no joke. Most of these ships are still burning fossil fuels, mainly heavy fuel oil – the biggest culprit for greenhouse gas emissions. But the International Maritime Organization's set some cracking targets: full decarbonization by 2050, with stops at a 20% reduction by 2030 and a 70% reduction by 2040.

To leave the planet in a livable state and save shipping companies some serious dough, updating technology is key. Kongsberg Maritime research shows that outfitting vessels with new tech could cut fuel consumption by up to 56%.

"The maritime sector's like a time capsule," says Shaun Hon, Motion Ventures' founder. The industry's still stuck in the stone age, he points out, with many operators relying on fax machines and paperwork. "Wild west, mate!"

But this chaos means fantastic chances for innovation, with more startups emerging every day to target the sector. Allied Market Research predicts the maritime tech sector will grow by 10.7% annually, reaching over $400 billion by 2031.

These startups focus on various areas, such as reducing energy consumption with ingenious solutions like air lubrication systems, wind-assisted propulsion, and battery power. They're also developing tech to help fleet owners track progress, including fuel consumption and carbon emissions.

Automation's another massive opportunity, with ship owners hoping to optimize routes and speeds to cut fuel costs and adapt to changing sea conditions. Plus, the growth of internet connectivity at sea is unlocking digital innovations aimed at enhancing communications, managing boats, optimizing environmental performance, and improving safety.

Motion Ventures' first maritime fund, launched in 2021 (worth $22 million), focused mainly on software solutions for the maritime sector. But their new fund, Motion Ventures Fund II, offers investments from $250,000 to $10 million in both digital and hardware innovations.

To help startups, Motion Ventures has formed an industry consortium consisting of 17 large maritime companies, providing advice, support, and potential customers. "We need the industry's buy-in for many solutions to work," Hon says.

Motion Ventures Fund II has already invested in three companies: OceanScore, a specialist in emissions data, Fernride, which develops autonomous ports, and a third, unnamed business. They plan to grow their portfolio to around 25 maritime companies over the next couple of years.

Jan Holm, advisor to Motion Ventures, and Nakul Malhotra, vice president of Wilhelmsen Group, stress the importance of industry collaboration for successful innovation. This fund, they argue, is a significant step forward, joining tech solutions with fast-track scaling.

Entrepreneurs in the maritime sector, like Motion Ventures, see the transition towards decarbonization as a significant opportunity by 2050, as set by the International Maritime Organization. The average reduction in fuel consumption from outfitting vessels with new technology could reach up to 56%, contributing to both environmental sustainability and cost savings for shipping companies. The $100 million Motion Ventures Fund II is designed to invest in both digital and hardware innovations, aiming to grow their portfolio to around 25 maritime companies over the next couple of years, using the average funding of $250,000 to $10 million per startup.

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