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Wix Launches No-Code Tool for Tailored App Behavior

Wix Functions lets you tailor app behavior without coding. Customize pricing, checkout processes, and loyalty rewards with ease.

In this image we can see a collage of pictures, and names on it, on the left top there are...
In this image we can see a collage of pictures, and names on it, on the left top there are application icons.

Wix Launches No-Code Tool for Tailored App Behavior

Wix has rolled out Wix Functions, a no-code tool that lets businesses tailor app behavior, pricing rules, and checkout processes without needing programming knowledge. The feature is now free for several apps on Wix and Wix Studio, with optional premium upgrades.

Wix Functions offers an intuitive visual function builder, enabling users to create custom rules using conditions, variables, formulas, and dynamic values. The tool ensures that workflows, such as checkout processes and rewards programs, wait for the function's output before proceeding.

Businesses can now customize pricing rules, enforce checkout conditions, and implement tailored loyalty rewards. For instance, they can apply location-based fees, offer discounts to returning customers, or set up custom form validations. Wix Functions complements Wix Automations, providing a comprehensive system for automating processes and optimizing operations.

Wix Functions is now available for free on Wix and Wix Studio, offering businesses a no-code solution to create customized business flows. With optional premium upgrades for expanded business solutions, users can automate pricing and checkout rules, and tailor app behavior without technical expertise.

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